This is your place to practice.
An Intimate Peer Membership Community
For thoughtful independent business owners growing intentionally through story, strategy and connection.
Our philosophy is simple…
Growing a business that’s aligned with who you are and what you want comes down to understanding yourself.
And that’s really hard to do alone.
This is where your business evolves with you.
As an independent business owner, choosing the next best step for growth, deciding where to invest your time, attention and resources, and figuring out how to tell your story leads to constant questioning and self doubt.
But conviction doesn’t come from more information, taking more courses or joining more communities where there’s a pressure to constantly keep up.
Real, sustainable growth and grounded decision making happens when ideas have space to become integrated, when strategy comes before tactics, when stories become action, and when you’re surrounded by people who actually get to know you that can ask better questions.
This is where you grow intentionally.
Successful businesses don’t happen by accident. That’s why we believe in three core principles:
1. Growth is a practice,
2. Thoughtful people deserve thoughtful spaces, and
3. We were never meant to build and grow alone.
When you commit to the practice of showing up, learning, and integrating new perspectives alongside thoughtful peers who share your values, that’s when you can truly begin turning what you’ve learned into better business decisions.
And only then can you create more meaningful, resonant thought leadership that positions you clearly, strengthens your platform, and creates more aligned growth.
Most communities focus on delivering information.
We practice transformation.
This is where your story becomes your strategy.
It doesn’t matter how much we try to spin it, you can’t separate personal growth from business growth.
While many business communities teach the opposite or give you more content to keep up with, we create experiences that help you build a business you’re actually excited to wake up in the morning to work on.
How? By combining storytelling, business strategy, reflection, and real-time practice so ideas don’t just inspire you, but change how you think, build, and lead.
Inside New Narratives you'll find:
Storytelling to become known
Turn your experiences, ideas, and perspective into meaningful thought leadership that strengthens your platform and shapes your business.Strategy to create movement
Move beyond inspiration with frameworks, feedback, and practical support that help you make decisions and build intentionally.Practice to create transformation
Because growth happens through showing up consistently, integrating new perspectives, and learning alongside people who share your values.
Transform the way you think about business growth.
Fellow members have a lot to say…
Who are we?
“Renee and Kari are a rare combination. Renee's superpower is creating emotional safety for a group and Kari's superpower is structure, so together it's magic.”
—Carolyn Warsham, Leadership Coach
Renee + Kari
As a business journalist turned brand builder and 4x founder, Renee has spent over 20 years helping people uncover and tell stories that spread big ideas.
And as an enterprise business strategist for organizations including PWC and the United Nations — and now an independent business coach — Kari has spent over 20 years helping organizations and entrepreneurs navigate growth and big decisions.
How Our Stories Came Together
At first glance, our businesses look like different worlds. But after enough conversations about growth, identity, ambition, storytelling (and the tension of wanting to build meaningful work without losing yourself), it became clear that we kept returning to the same questions:
Why do so many thoughtful people feel like they’re building alone?
Why does growth often feel performative, exhausting, or disconnected?
And what would happen if story and strategy lived in the same room?
Somewhere between long voice notes, deep conversations, retreats, frameworks, and shared ideas, New Narratives took shape as not just another business community, but as a place to truly practice a more sustainable and connected way of growing a business.
We believe…
The people we surround ourselves with shape what we build.
Who are you?
Who thrives here
New Narratives is for thoughtful entrepreneurs, creators, founders, and ambitious humans who want to build meaningful work without losing themselves in the process.
People who are growing, evolving, questioning, rebuilding, or stepping into a new chapter and want a space that holds both ambition and depth.
You might be someone who:
Has outgrown old definitions of success.
Is building something meaningful and tired of doing it alone.
Wants visibility and growth that feel aligned instead of forced.
Wants more conviction around your voice, story, or direction.
Knows a lot but struggles to integrate and apply it consistently.
Craves more thoughtful conversation and fewer performative business spaces.
This community attracts people who are curious, reflective, ambitious, creative, and deeply thoughtful about how they want to live and work.
What’s inside New Narratives?
A monthly rhythm of conversation, creation, and connection.
-

Storytelling Workshop
1st Wednesdays @ 12pm PST / 3pm EST
A deep-dive storytelling workshop on the monthly topic, prompt writing, peer breakouts, time to put it into practice. Some workshops may include a guest expert for a fresh perspective.
-

Storytelling Lab
2nd Wednesdays @ 12pm PST / 3pm EST
Bring what you’ve been working on for this month’s topic. Includes live edits, hot seats, group breakouts, and ongoing story practice.
-

Strategy Workshop
3rd Wednesdays @ 12pm PST / 3pm EST
A strategy workshop on the monthly topic. Includes frameworks, good practices, group discussion, time to apply it to your business, peer breakouts. Some workshops may include a guest expert.
-

Strategy Lab
4th Wednesdays @ 12pm PST / 3pm EST
Bring what you’ve been working on for this month’s topic. Peer breakouts, time to put it into practice for your business, refine and get feedback.
-

Business Magnifier
3rd Thursday of the Month @ 12 pm PST/3pm EST
2-3 hot seats for 20-25 minutes each to focus on whatever challenges or opportunities you’d like to get the groups feedback on.
-

Weekly Prompts & Practice
Thought-provoking prompts tied to the monthly theme to help you generate stories, build your archive, and market yourself more easily and often.
Next Cohort: Sept 2, 2026 - March 24, 2027
Enrollment is NOW OPEN!
Application Deadline: August 21st, 2026
Membership Details
We mean it when we say this is an intimate community. We keep enrollment intentionally small so members have room to participate fully, build meaningful relationships, and receive thoughtful support and feedback along the way. This is not a high-volume community where people disappear into the background. It’s a space where people are known, heard and seen.
Enrollment opens up biannually and each new cohort is limited to 15 people.
Membership Includes:
Including workshops, build sessions, hot seats, and live editing labs built around monthly themes.
Weekly Live Sessions
Full access to our resource library that includes signature courses on storytelling, strategy, offers, pricing, plus replays, templates, and frameworks.
Resource Library & Recordings
A low-noise community of peers entrepreneurs to support you.
A Thoughtful Community
Hot seats where you choose the topics for real-time support and perspective.
Business Magnifiers
Individual coaching sessions with Renee and Kari to start you off on the right foot.
Two 1:1 Onboarding Sessions
Monthly themes and frameworks designed around thoughtful business growth and storytelling.
Monthly Themes
Investment: $2,750
(One-time payment for the 7-month cohort.)
Return on Investment
One strategic decision can change the trajectory of your business, but only if you implement it. This membership gives you the structure, guidance, and community to turn insight into action. Instead of trying to figure out everything alone, you’ll make meaningful progress in months instead of years.
2026 Cohort Month to Month
Each month we explore a theme to sharpen your story and strategy.
-
Everything starts with the business you're building and the founder you're becoming. We'll uncover your story, vision, values, and how that translates into the business you’re building—one that feels aligned, intentional, and built for the long term.
-
The strongest businesses are built on a deep understanding of the people they serve. We’ll explore your customers' stories, motivations, and transformation so your messaging, offers, and decisions become far more compelling.
-
Your offer is how your value comes to life. We'll dig into the story of why you create your specific offers, how they have evolved and how they lead to your client transformations. With these stories as the foundation, we’ll refine what you sell, who it's for, and how it's structured so it creates meaningful results for your clients while supporting the business you want to build.
-
How we related to money is a powerful story and shapes how we build our businesses. We’ll look at the story of how your business creates and captures value along with the relationships we have with revenue, profitability, pricing, and financial decisions that support sustainable growth. We’ll then bring this understanding to building our profit models, defining our pricing and making financial decisions.
-
Visibility isn't about posting more. It's about sharing the right story in the right way. You'll turn your insights, experiences, and expertise into content and conversations that naturally attract the people you want to serve.
-
Growth requires more than great ideas. It requires a business that can support them. We'll uncover the stories that shape our working patterns so that we can design simple systems, workflows, and decision-making tools that create consistency and free up time.
-
Growth is an ongoing practice of learning and evolution. We'll reflect on what's working, identify your next opportunities, and create a roadmap that helps you continue building with clarity and confidence
Guest Experts to Go Deeper
Periodically, we invite subject-matter experts to join our working sessions that help us go deeper on that month’s theme. Our guests have a range of backgrounds from improv comedians to ethical AI experts who walk us through how to actually do the thing so you can leave each session with something to show for it.
Prior expert guests include:
-

Amanda Austin
Keynote Speaker & Improv Coach on the secrets to keeping up a creative practice.
-

Amanda Schreier
CIA Storyteller, Creative Communications Strategist, and Award-Winning Writer on how capture and convert attention online.
-

Jamie Maglietta
Former CNN & Fox News Producer and On-Camera Media Strategist on how to build a brand that gets media attention.
-

Teryl Brouillette
AI Training & Content Creation Specialist, on how to build an operating system that runs itself.
We believe…
Community shouldn’t be another thing on your to-do list. It should be a place where you can show up and get support from people who get it and know you.
Come meet your people.
Annual In-Person Retreats
Once a year, New Narratives gathers in a magical location to workshop our businesses and deepen our bonds. This is an annual experience to marry story and business strategy alongside a tight group of peers. Our retreats are designed to help you step away from the day-to-day and reconnect with your creativity, your purpose, and your best business plan.
Retreat spots are open to New Narratives community members first, then on a first come, first serve basis upon application.
Note: Once announced, spots are limited and tend to fill quickly! Apply to join our 2027 retreat.
FAQ
What else can we tell you?
-
We meet live once a week, and that's where the real work happens. Rather than giving you hours of homework, we use our time together to think, experiment, and apply ideas in real time. Come when you can, engage at the level that works for you, and know that you're never "behind". This is a space designed to support your journey, not add more pressure.
-
Life and business happen, and we designed the membership with that in mind. Every workshop and session is recorded and added to the replay library, so you can catch up whenever it works for you. While the richest experience comes from joining live and learning alongside the community, you'll never feel like you're behind if you miss a session.
-
Because this is our founding cohort, we're intentionally designing it a little differently. The seven-month journey allows us to build momentum together before gathering in person at our annual retreat in April.
Like any great business, New Narratives is built through thoughtful iteration. The timeline for future cohorts may look a little different, but they'll always be designed around the same goal: creating meaningful transformation through community, reflection, and action.
-
No. And that's intentional.
Like many of you, we've been part of Slack groups and online communities that started with good intentions but gradually became another place to check, another stream of notifications, and another source of overwhelm.
New Narratives is designed differently. This membership is about showing up to practice, to make progress together in real time. We want your energy focused on being present in the live sessions and implementing what matters most, rather than feeling like you need to keep up with another chat thread.
That said, we're builders. We believe in testing, listening, and improving. We'll gather feedback from our founding members throughout the year, and if we discover there's a better way to support the community, we'll iterate together.
-
New Narratives is designed as a shared 7-month experience. To create consistency, trust, and meaningful relationships within the group, members are committing to the full season. We understand that choosing a membership community is a meaningful decision. If during the first 30 days you determine that New Narratives is not the right fit, you may withdraw and receive a refund. In the case of significant life circumstances, we are happy to discuss options such as pausing participation or transferring your membership to a future season.
-
We don't offer monthly payment plans. New Narratives is designed as a cohort experience where trust, relationships, and transformation are built over time. We ask members to make the same commitment to the community that the community makes to them. If the investment doesn't feel manageable right now, we encourage you to join a future cohort when you can fully engage without financial stress.
-
Yes. We believe that meaningful conversations are strengthened by having people with different backgrounds, experiences, and perspectives in the room. Thanks to members who choose to pay it forward, we're able to offer a limited number of partially sponsored memberships each cohort.
If cost is the only thing preventing you from joining, simply indicate that on your application. We'll invite you to contribute an amount that feels both meaningful and manageable with the hope that one day you'll be in a position to pay that opportunity forward for someone else.
To preserve the experience for everyone, sponsorships are limited per cohort.
Want to keep up with New Narratives?
Join our mailing list.
This isn’t a sales sequence. It’s a personal letter with a story and an insight from our co-founder, Renee Frojo, about how to use stories to build a platform around your big idea or business.
Want to see what it's all about first? Read past issues here.
Start Your Next Chapter
Build alongside thoughtful people turning stories into platforms, ideas into momentum, and growth into something meaningful.